1. Begin genuinely interested in other people
3 Remember that a person’s name is to that person the sweetest and most important sound in any language
4 Be a good listener, encourage others to talk about themselves
5. Talk in terms of the other person’s interest
6. Make the other person feel important——- and do it sincerely.
HOW TO WIN PEOPLE TO YOUR WAY OF THINKING
The only way to get the best of an argument is to avoid it
Show respect for the other person’s opinions. Never say you are wrong.
If you are wrong admit it quickly and imphatically.
Begin in a friendly way.
Get the other person saying “Yes Yes ” immediately.
Let the other person do a great deed of the talking.
Try honestly to see things from the other person’s point of view.
Be sympathetic with the other person’s ideas and desires.
Appeal to the nobler motives.
Dramatize your ideas
Throw down a challenge.